PRODUCTS

Why model portfolios?

Discover how model portfolios can help you provide institutional-quality investment management, creating more time for you to attract new clients, build deeper relationships, and scale your practice. 

Your browser doesn’t support video.

What is a model portfolio—and what benefits does it offer?

A model portfolio is a mix of investment vehicles that are designed to pursue a particular investment objective, such as enhanced returns or income generation, while targeting a particular risk level. As an advisor, you can use model portfolios to construct and manage your clients' portfolios and help them achieve their goals. Model portfolios may also offer you other advantages, including:

Scale & efficiency

By spending less time on portfolio management, you can instead focus on goal-based planning and having more meaningful conversations with clients.

Investment expertise

With institutional-quality money management expertise by your side, you can get help aligning portfolios to your clients' specific investment objectives.

Model portfolios help advisors work more efficiently and focus on growth

Managing portfolios remains one of the most time-intensive parts of an advisor’s role. As firms look to free up capacity and shift focus toward higher-value activities, model portfolios are becoming an increasingly important vehicle for outsourcing investment management — improving efficiency and reallocating time to client engagement and business development.

20%+
Advisors spend over 20% of their time managing portfolios, their single largest time allocation.*
7+ hours
Advisors save over 7 hours per week by outsourcing investment management.*
2x
Advisors that outsource and prioritize growth activities typically have nearly 2x higher organic AUM growth than those that do not (11% vs. 6%).*
45%
Advisor use of outsourced investment management platforms has increased from approximately 10% to 45% over the past decade, reflecting a significant shift toward outsourced portfolio management and implementation.^
Discover Fidelity’s model portfolios

Ready to power up your practice? Learn more about our robust model portfolios, browse our current offerings, and see the variety of ways you can use them to manage your client portfolios.

Want to know more?

Reach out to speak to a Fidelity representative.